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When I look back on 2021, I'm incredibly proud of the successes we achieved. Our associates' focus on our customers – from wherever they are working – proved to drive great results in 2021.
Over the past few years, we've all had to find new ways to do business, yet we've continued to stay true to who we are as a company. Our relationship model with our policyholders and agents has remained the same with a focus on great relationships and genuine service. The pandemic has taught us how to serve our customer base even better through new communication methods and increased flexibility.
In 2022, I will retire after 25 years at SECURA. I've been incredibly proud to serve this company and spend most of my insurance career here. Garth Wicinsky, Chief Operating Officer, has been named by our Board of Directors as the next President & CEO. I know Garth, alongside the rest of our company leaders, will protect and enhance our great company culture, and I'm excited to see the growth of SECURA under Garth's leadership.
SECURA has come a long way over my time here. When I started, the company was around 300 associates and $200 million direct written premium. In 2022, we'll surpass 1,000 associates and be nearing $1 billion DWP. This growth is due to the hard work of our associates alongside our valued independent agents. We've worked together over the years to continually improve and grow together.
At SECURA, we have a culture of promoting from within. I always say we can all be replaced by better, which is a good thing for everyone as it promotes new ideas and growth. I believe we should stay focused on improving, and I'm excited to see new leaders step into their roles in 2022.
SECURA is committed to distributing our insurance products through independent agents. We value the relationships we have built with our agents, and we look to continue to strengthen and grow those partnerships over the coming years. We thank our insurance industry trade organizations, National Association of Mutual Insurance Companies (NAMIC) and American Property Casualty Insurance Association (APCIA), for their support and guidance.
To all of our stakeholders, thank you for being part of our success this past year and for your ongoing support.
In November 2021, Dave Gross, SECURA President & CEO, announced his retirement. The SECURA Board of Directors named Garth Wicinsky as the next President & CEO – only the sixth leader in company history.
"It's been such an honor to work at SECURA for the past 20+ years in a great culture that continues to grow and challenge us to be our best. I'm excited to hand that off to Garth. I know Garth will continue to do great things, and SECURA's future is bright, especially under his upcoming leadership."
– Dave Gross, SECURA President & CEO
"I've been blessed to have an over 25-year career at SECURA. As I think about the upcoming transition, I know I'm lucky to be surrounded by a great group of leaders, including our Board of Directors, who ultimately put their faith in me to be our next leader."
– Garth Wicinsky, Future SECURA President & CEO
Arizona, Colorado, Illinois, Indiana, Iowa, Kansas, Kentucky, Michigan, Minnesota, Missouri, North Dakota, Pennsylvania, and Wisconsin
In 2021, SECURA expanded to Pennsylvania with its Specialty Lines products. The company plans to add more states to its 13-state footprint in the coming years.
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SECURA BizLinkSM, an online rating system for agents, launched in 2020. Throughout 2021, we continued to make enhancements to the rating tool. Agents can now quote more than 200 classes, and they are loving the experience with a 90% satisfaction rate.
In 2018, we identified Minnesota as a profitable state for SECURA. We knew there was opportunity to grow in the state, so the Grow Minnesota project began. A cross-departmental team has worked to grow direct written premium through partnership with our agents.
IT modernization is one of SECURA's strategic initiatives; with the goal to reduce our technical debt, replace legacy systems, and invest in the right systems to best support our customers. SECURA's modernization team focuses on mindset, agility, and configurability as opposed to simply having or using the latest technologies.
In 2021, many associates returned to working from the SECURA home office after more than a year of working from home. Through the pandemic, the company has maintained focus on the safety of associates by allowing remote work and flexible schedules, which will remain going forward. Whether associates are working in the office or remotely, they all strive for open and transparent relationships with each other, our agents, and our policyholders.
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In 2021, many associates returned to working from the SECURA home office after more than a year of working from home. Through the pandemic, the company has maintained focus on the safety of associates by allowing remote work and flexible schedules, which will remain going forward. Whether associates are working in the office or remotely, they all strive for open and transparent relationships with each other, our agents, and our policyholders.
SECURA continues to invest in its people through growth opportunities, continuing education, and professional development support. Our people genuinely care about what they do, and they know their efforts really matter.
A culture of diversity, equity, and inclusion fosters an eagerness to take risks, think outside the box, and collectively succeed. Supporting diversity, equity, and inclusion is instrumental to cultivating a strong organization.
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A culture of diversity, equity, and inclusion fosters an eagerness to take risks, think outside the box, and collectively succeed. Supporting diversity, equity, and inclusion is instrumental to cultivating a strong organization. SECURA's Diversity, Equity, and Inclusion Committee, founded in 2017, strives to make continuous change by celebrating diversity, seeking equitable improvements, and fostering inclusion.
In 2021 the committee:
A commitment to ESGIn 2021, the company defined a framework around its existing ESG efforts (Environmental, Social, & Governance). These statements are reflected in SECURA's culture and align with our core principles, showing our commitment to our associates, communities, environment, customers, and industry.
Giving back to the community has been a core value since SECURA's beginnings in 1900. SECURA continued to stay very involved in the community by donating more than $660,000 to various nonprofit organizations in the communities we live and work in to help others. The company also added $0.5 million to its Community Foundation fund to provide for even more robust giving in future years. In 2021, associates gave back to their communities through volunteer work and donations. Associates' efforts are multiplied with SECURA's Dollars for Hours and Matching Gift programs. When an associate volunteers or donates, SECURA makes a donation to the associate's chosen nonprofit.
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Giving back to the community has been a core value since SECURA's beginnings in 1900. SECURA continued to stay very involved in the community by donating more than $660,000 to various nonprofit organizations in the communities we live and work in to help others. The company also added $0.5 million to its Community Foundation fund to provide for even more robust giving in future years. In 2021, associates gave back to their communities through volunteer work and donations. Associates' efforts are multiplied with SECURA's Dollars for Hours and Matching Gift programs. When an associate volunteers or donates, SECURA makes a donation to the associate's chosen nonprofit.
Pillars 30-in-30 Matching Gift ChallengeIn December 2021, SECURA participated in a matching gift challenge benefiting Pillars of Appleton, an organization providing shelter, support, and solutions to address the housing needs in our community. SECURA matched up to $30,000 in donations dollar-for-dollar.
#SECURAgivesbackSECURA donated a total of $37,500 to 26 nonprofit organizations through a contest designed to help independent agents support organizations in their communities.
Learn more about SECURA's community involvement by visiting secura.net/community.
Recognition by industry groups is just one way we measure our success financially and as a workplace. Here's a look back at recognition we earned in 2021.
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Recognition by industry groups is just one way we measure our success financially and as a workplace. Here's a look back at recognition we earned in 2021.
